The biggest challenge for a professional blogger is to engage readers and persuade them to take the desired action. That’s exactly, why most of the bloggers choose to write in a conversational style. With a friendly tone, it’s easier to attract attention and build an emotional attachment with an audience quickly. However, it’s also easy to make mistakes while writing to readers in the same way as you would do to a real-life friend. Though bending a grammar rule or two occasionally may work in your favor, there are some grammatical mistakes that you should always avoid. If you don’t, it won’t only disrupt the flow of reading but will also reflect badly on your personality.
Do you think it’s OK not to worry much about the placements of commas and apostrophes in sentences or use singular nouns with plural pronouns? Are inflated sentences not to be avoided? Is it just fine to ignore the very fundamental tense system of the English language – past tense for present tense and vice versa? Even though it’s an innovative idea or an interesting point of view that makes up a great blog post, the fact remains that grammar is still important. No matter what topics you choose to blog about, you can never turn a blind eye to the rules of English grammar.
Credibility is one of the most important factors for success in the blogging business. And use of correct grammar is one of those essentials which make you appear credible to the target audience. If you want to establish authority in your chosen niche, you should never ignore the rules of grammar. Correct grammar adds beauty to your blog posts. It makes your communication with readers clearer and more effective. It truly enhances your personal image as a blogger.
If you don’t want bad grammar to hurt your effectiveness, here’s an infographic (created by GrammarCheck) which talks about ten writing mistakes that most bloggers commonly make. Make sure you pay careful attention to each of them so that you can avoid them in your future blog posts.